Principles and Commitments

Vision

To generate business value for customers and suppliers by leveraging open innovation practices to enhance chemical product performance.

Mission

To promote sustainability by achieving sound financial performance while upholding social responsibility and strong ethics in managing EHS.

Virtues

Conducting business with safety, ethics, and integrity. Committed to fulfilling global regulations and legal requirements while building stronger relationships with multinational customers and suppliers based on mutual trust and confidence. 

Continuous Improvement

To continuously enhance our business operations by aligning ourselves with industry best practices.

Productivity and Eco Efficiency

Striving to achieve profitable growth and eco efficiency while minimizing our environmental impact.

Customer Focus

A dedication to customer satisfaction. Striving to exceed customer expectations and deliver profitable outcomes by implementing a well-planned customer engagement strategy that enables us to verify their satisfaction.